Consumer Behaviour Schiffman Leon G.

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This global version examines the full range of consumer behaviour within the context of the expanding influence of the high-tech global environment in which we live. The book places emphasis on consumer behaviour within the context of marketing strategy, using both theoretical an… Celý popis ↓

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Popis Consumer Behaviour Schiffman Leon G.

Consumer Behaviour Schiffman Leon G.

This global version examines the full range of consumer behaviour within the context of the expanding influence of the high-tech global environment in which we live. The book places emphasis on consumer behaviour within the context of marketing strategy, using both theoretical and applications-oriented

Consumer Behaviour Schiffman Leon G. patrí medzi produkty, ktoré ponúkajú vyvážený pomer kvality a ceny. V hornej časti stránky nájdeš hlavný prehľad, nižšie podrobné vlastnosti a technické parametre.

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