Business Development: Processes, Methods and Tools Kohne Andreas
This reference book provides a compact overview of the increasingly important topic of Business Development. In addition, a prototypical Business Development Process is specifically presented and explained using a case study.The second, revised and expanded edition of the referen… Celý popis ↓
Porovnanie cien Business Development: Processes, Methods and Tools Kohne Andreas
Popis Business Development: Processes, Methods and Tools Kohne Andreas
Business Development: Processes, Methods and Tools Kohne Andreas
This reference book provides a compact overview of the increasingly important topic of Business Development. In addition, a prototypical Business Development Process is specifically presented and explained using a case study.The second, revised and expanded edition of the reference book shows that crises can also be an opportunity, explains specific Key Performance Indicators (KPIs) for Business Development and describes new digital business models. The author not only describes the role of the Business Development Manager with its tasks, but also shows how Business Development can be organizationally integrated into a company.
In addition, the book was supplemented by a practical interview and quotes from business and science.The reference book helps everyone who is responsible for introducing or optimizing Business Development in the company or who wants to work in
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